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Work What We Do About Careers Resources Contact

Go from ‘email opened’ to ‘lead closed.’

74% of consumers prefer email. Our email marketing services make sure yours is the one they open, click, and convert from.
Email Marketing Services

Are you standing out in their inbox?

Gain direct access to your audience, grab their attention, and keep them invested in your products and services through industry-leading email marketing campaign services.

Strategy & Planning

Build an intentional email marketing strategy that drives engagement, nurtures leads, and generates revenue.
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  • Email strategy and direction
  • List segmentation and audience planning
  • Campaign calendar development
  • A/B testing and optimization
  • Integration with other marketing channels
  • Best practices advising

Technical Setup & Deliverability

Reach every inbox. We make sure your domain, lists, and infrastructure are clean, verified, and built to perform.
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  • Email domain verification and authentication (SPF, DKIM, DMARC)
  • IP warming and domain health management
  • List building, cleanup, and organization
  • Platform setup, migration, and adoption
  • Auditing and deliverability troubleshooting

Creative & Execution

From strategy to send, we handle every detail that makes your campaigns look great and perform even better.
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  • Newsletter and campaign management
  • Email copywriting and design
  • Campaign build and testing
  • Sending and scheduling
  • Reporting and performance insights

Automation & Integration

Develop smarter systems that keep your audience engaged without constant manual effort.
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  • Nurture sequences and automated workflows
  • Integration with your CRM, website, or other tools
  • Behavior-based triggers and lead nurturing paths
  • Reporting on automation performance

SMS Strategy & Execution

Design a timely, compliant, and high-impact SMS program that boosts engagement and conversions across the customer journey.
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  • Full-funnel SMS planning that supports lifecycle marketing
  • Compliance-first guidance for opt-ins and message delivery
  • Targeting strategies designed around real customer behavior
  • A/B testing for message copy, timing, and offers
  • Coordination with email, paid media, and onsite experiences
Our Work

Cutting Edge Firewood

Through strategic segmentation, evergreen flow consolidation, and simple, product-focused emails, we’ve decreased email fatigue and bolstered engagement for Cutting Edge Firewood’s ecommerce audience.
19.7%
increase in open rate.
221.05%
increase in click rate.
85.3%
decrease in bounce rate.

Venture Atlanta

Marketwake developed a robust email strategy for Venture Atlanta, centered around recurring newsletters and case studies that highlighted the value of attending the conference. Here are the results from 7 years of email growth:
+6,565
increase in audience size.
20.9%
increase in average open rate.
+4,236
increase in users to the site from email.

Ripple IT

Marketwake leveraged HubSpot tracking to segment Ripple's audience for personalized re-engagement and lead-nurture campaigns, prioritizing warm leads and increasing touch points.
32.1%
open rate on first email workflow.
21.9%
open rate on second email workflow.
17.9%
open rate on third email workflow.
Our SEO partners

Connected to every inbox.

While we work with all email platforms, our clients gain access to powerful tools, advanced features, one-on-one support, and continuous optimizations through our strategic partnerships.
Testimonials

Hear from some of our clients.

    An Ongoing Commitment to Growth
    Years ago we were struggling with brand awareness, but now Venture Atlanta’s name is everywhere. Marketwake is a big reason for this! I can’t say enough about the partnership we have formed and I look forward to many more years together!
    Allyson Eman
     Venture Atlanta
     Excellence in Blending Creativity and Data
    Marketwake is a standout marketing group that blends creativity with data-driven strategies to deliver exceptional results. Highly recommend their services to anyone looking to take their marketing efforts to the next level!
    Melissa Rushing
    Ripple IT
    Boosting E-commerce Presence
    I appreciate Marketwake's expertise and effort towards upping Yakima Valley Hops' game in terms of branding and direct response.
    Gregg Tate
    Yakima Valley Hops
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Need an Answer?

Frequently Asked Questions

Email marketing services combine strategy, creativity, and automation to connect your brand directly to your audience’s inbox. It starts by understanding your audience and goals, then crafting campaigns that engage, nurture, and convert. To fully realize email’s potential, you must also build segmented lists, design eye-catching emails, and set up automated workflows.
Email marketing services have the highest ROI amongst digital marketing strategies. Through email marketing, leads move through the sales funnel 50% faster. And, for every $1 spent on email, you can see returns of $36-$42.
Start by assessing your goals. If you’re not sure where to begin, start with strategy and planning. Need help building lists and staying out of spam folders? Look for technical setup and deliverability support. If you want emails that actually convert, invest in creative and execution services. Finally, if you want to engage your audience with less manual effort, choose automation and integration.

Don’t see your question listed above?

Hit us up. Our email marketing experts will walk you through any concerns or questions you may have.