SEO & Content Strategy
With a booming housing market, Brock Built knew the time was right to bolster their marketing efforts.
The builder also wanted to future-proof their business to prepare the brand for an inevitable market downswing. Brock Built wanted to establish a brand of excellence to close out all of its communities and maintain potential buyers’ interest.
Brand: Consistent Voice, Tone & Visual Identity throughout all channels to reflect the sleek and modern Brock Built brand
Website: Create a Cohesive User Journey through a compelling and user-friendly website.
We begin every project by building 2-4 mock site concepts to finalize the visual direction of the site. These concepts will include refreshed color palettes and brand design cornerstone elements (i.e. photography treatments, iconography).
The goal of the wireframe stage is to outline user experience, the flow of data, and the visitor journey across the site. The wireframes don’t include any designed features, but instead will focus on ensuring the journey is accurate and the user experience is intuitive and streamlined.